In the ever-changing world of Branding, adapting to change is a necessity. In a seminar organized by Strive Manila, various industry leaders, business owners, and marketing executives come together to learn the latest trends and best practices in Brand Management.

Welcoming the crowd is Strive Manila founder Jesseca Flamiano.

With a strong roster of industry leaders as speakers, participants gained knowledge in practicing public relations, SEO and creative direction and branding.

Lawyer and resource speaker Atty. Jojo Flamiano discussed “How to Turn Brand Crises into Winning PR Strategies,” citing examples of contingency campaigns and some hacks in strategizing these crises to your brand’s advantage. 

CEO and SEO Expert Romela De Leon shared trade secrets in “Effective Ways to Grow Your Business through SEO,” stressing the importance of content ranking in the Google SERP to make your business relevant to your target market.

Meanwhile, former art director-turned-creative branding agency founder Beaux Flamiano highlighted the importance of creative direction more than the aesthetics in building a brand in his talk, “How Design Can Be Used to Build a Brand.”

Attendees were given certificates of completion and the event ended with a group photo with organizers, speakers, and participants of the event. 

The seminar was attended by representatives from ABS-CBN, Trips to Learn, Dairy Zest, Suntrust Properties, Hero Kitchen Detailers, among others.

Participants walked away with actionable insights, tools, and techniques that they can use right away to make better connections with consumers/customers, clients, better innovate, grow stronger and build more profitable brands.

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